One of the challenges in networking is everybody thinks it's making cold calls to strangers. Actually, it's the people who already have strong trust relationships with you, who know you're dedicated, smart, a team player, who can help you.Well, week three of the How to Create Your Dream Job Now Intensive is complete. In an effort to not sound like a broken record we will refrain from going overboard about how awesome this class is. But still, we do have to say it: They are an awesome group!
~ Reid Hoffman
This week we shifted our focus to building their personal networks. We define the network as, "the people who want to help you, and you want to help them." We place the emphasis upon the fact that everything we do to strengthen our network is time well spent on a number of levels (now and in the future).
We are now focusing on LinkedIn. Our objective is not only to be "on" LinkedIn, but to be an active member of LinkedIn. Of course, we share the advanced techniques required to be an active LinkedIn member.
In the last group call, we talked about strong ties v. weak ties. The main idea is to build strong ties while continually creating new weak ties. We discussed Malcolm Gladwell who, in his book The Tipping Point: How Little Things Can Make a Big Difference, said:
"People weren't getting their jobs through their friends. They were getting them through their acquaintances. Why is this? Granovetter argues that it is because when it comes to finding out about new jobs -- or, for that matter, new information, or new ideas -- "weak ties" are always more important than strong ties. Your friends, after all, occupy the same world that you do. They might work with you, or live near you, and go to the same churches, schools, or parties. How much, then, would they know that you wouldn't know? Your acquaintances, on the other hand, by definition occupy a very different world than you. They are much more likely to know something that you don't. To capture this apparent paradox, Granovetter coined a marvelous phrase: the strength of weak ties. Acquaintances, in short, represent a source of social power, and the more acquaintances you have the more powerful you are."Everyone in the Dream Job Intensive becomes a new member of your network. Everyone in the workshop gets connected on LinkedIn (including the coaches). We place emphasis on the idea of letting your network help you get to where you want to go.
Interested in the Dream Job Intensive starting in January 2016? You can learn more here.