Wednesday

Leaders Always Put People First


What is a CPO? It stands for Chief People Officer. Whereas many companies have relegated the HR function to the backwaters of corporate life (doing keyword searches on resumes), more conscious businesses have created the CPO, a member of the C-Suite. These leaders always put people first. They recognize just how critical it is to have employees who resonate with the actual values and purpose of the company.

An example of a CPO is the co-founder of JetBlue Ann Rhoades. Her book, Built on Values: Creating an Enviable Culture that Outperforms the Competitiondiscusses what is possible in this “radical” approach to the people side of the business.

How are people treated in your organization? Is the HR function being outsourced or are you creating a CPO role?